Stukent Social Media Marketing Certification Practice Test

What is a common reason hiring managers use Facebook during recruitment?

1. To find out about candidates' friends

2. To know more than what’s on the resume

3. To see how candidates interact with their family

4. To assess their social media skills

The correct answer is: To know more than what’s on the resume

When hiring managers utilize Facebook during the recruitment process, one of the primary objectives is to gain insights that go beyond the information provided on a candidate's resume. Resumes typically highlight specific skills, experiences, and accomplishments, but they often lack context about a candidate's personality, interests, and online behavior. By reviewing a candidate's Facebook profile, hiring managers can gather additional information about their values, communication style, and even how they engage with others in social settings. This deeper understanding can provide a more holistic view of the candidate, helping employers determine if they would be a good cultural fit for the organization. The other options, while potentially relevant in some contexts, do not capture the essence of why hiring managers turn to social media for recruitment. For example, examining candidates' friends or their interactions with family generally does not yield the professional insights needed for the hiring decision. Likewise, while social media skills can be relevant for certain roles, this isn't a primary reason for checking profiles on platforms like Facebook when it comes to general recruitment practices. Hiring managers are more focused on understanding candidates as individuals and how they might contribute to the company's culture and objectives.